The challenge is not only in uploading content and growing your page but also keeping your accounts active and maintaining contact with your audience.
According to Alexia Woods, replying to clients’ messages on a daily basis, sometimes even before breakfast, was a priority to her since most of her clients are based in the United States and would leave their messages when it was past bedtime in London, where she’s based.
So she’s never far from the reach of her clients, and this helps to sustain her business. “I currently post on Instagram, Twitter, theCHIVE, Reddit, and three TikTok accounts, which I can post up to six times a day on each TikTok account.”
Work for Alexia is therefore back-to-back. A lot of content had to be pre-recorded so she could keep up with her daily posting schedule, she could spend up to three hours just recording content, taking photos in different outfits, and then also looking through TikTok to determine what was in trend and what was relevant. This process required planning and dedication to success.